High Tech Campus Eindhoven / introductie video

Project definition
The development of a video production for introduction, promotion and support of presentations on DVD.

Realisation
High Tech Campus Eindhoven / introduction video.
The communication objective is manifold; the content is tuned to serve different target groups.
We aimed for a broad and general profile seeking contact with renters, employees and residents of the Campus.
Completely in line with these activities we chose for a technological and innovative character, with regard to the content as well as visually, without mentioning the specific activity.
As a basis for the production Centagon took photos and made video recordings on the Campus; in combination with the pictures that had been provided, this visual material was converted to digital information.
Then the processing in the studio takes place according to the script; under supervision the transitions of pictures, special effects, timing, and texts are put onto the screen.
A first draft version is sufficient to serve as a basis for the background music that is being composed. A voice-over that perfectly matches the atmosphere of the production is carefully selected and added.
In the end all of the components come together and form the end presentation; together with a DVD that can be left behind, it is a standard component in the baggage of anyone who tells the ‘Campus story’ to outside parties.. 

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